Due to my husband’s military career, I have freelanced the past few years as opposed to working in-house. We’ve moved around a lot but are choosing to settle in the Dallas/Fort Worth area (yay!), so I am seeking full-time employment as a Sr. Art Director, Project Manager, or Director of Creative Services.
A SAMPLING OF CLIENTS/PROJECTS
- 2013: 1) Provided social media services for a number of clients, including the High Conflict Institute, i.e. content creation and management, monitoring of online media and social channels, and determining ROI by gauging “followers” and measuring online statistics. 2) Developed a consistent look and feel (in keeping with broader re-branding), by selecting icons and images and designing PowerPoint presentations and marketing materials for The Levinson Institute.
- 2011–2013: Created cohesive campaigns for the Cantrell Center, a physical therapy and wellness facility, to include revitalizing the existing brand: upgraded the logo, redesigned the website, and managed multiple projects from concept through completion, including an annual 5K.
- 2010–2011: Co-owned a yoga studio, taking command of design and marketing, namely postcards, flyers, guerrilla campaigns (e.g. teaching yoga in the park), and managing our website.
- 2009: Designed and produced several projects for Magic Dust Television, producers of the hit syndicated television show NASCAR Angels, including PowerPoint presentations, press kits, posters, standees, direct mail pieces, sweepstakes materials, and print ads.
- 2008: Photo-illustrated virtual rooms for Christopher Lowell per an online contest that rewarded contestants with a potential ideal of how their space could look once designed by the famous interior designer. Also designed his website and numerous marketing materials.
- 2007: Art Director for a lifestyle magazine, View Highlife, where I was responsible for the original concept and monthly design of 100+ pages, as well as design and development of the company website and all marketing materials.
- 2006: Hired by Major League Baseball as the Press Officer for the South African baseball team at the first annual World Baseball Classic in Scottsdale, Arizona. Managed schedules, wrote press releases, liaised with media professionals, and coordinated press conferences and interviews.
- 2003–2005: Conceptualized, designed and developed a state wide non-profit, bilingual and bipartisan campaign for gun safety, expressly targeted toward preventing illegal weapons purchasing. This campaign was supported by the U.S. Attorney’s Office, Phoenix Mayor Phil Gordon’s office, the Chiefs of Police for Phoenix and Tucson, and the ATF throughout Arizona, and included a wide array of billboards, posters, brochures, ads, and promotional items.
- 2002/2003: 1) Designed life-size 3-dimensional standees, posters and postcards of That 70s Show and The Practice for two cross-promotional programs with Broadway Across America theaters. Materials were present at theaters nationwide for the duration of each sweepstakes. 2) Art Directed a direct response commercial for a natural menopausal supplement called Menovin (Biotech Corporation), namely storyboards, actress casting, and supervision of the shoot and editing.
- 2001: 1) Co-wrote an instructional manual and developed a week-long presentation at Fort Hood Army Base in Texas, educating directors from Morale, Welfare and Recreation departments worldwide on standards for promoting their recreational programs to base populations. 2) Hired by Equity Marketing, Burger King‘s marketing firm to design and produce marketing materials for promotional items, including packaging and collateral for The Simpsons “talking” watches.
As you can see, my career has been diverse. While I am aware that there are those who might view this as a professional flaw, I see my breadth of experience as an asset to any business. I take great pride in my ability to remain “fluid” and believe that this approach is particularly invaluable in the marketing field, both creatively speaking and from a management perspective.
If you’d still like to know more, please feel free to contact me.